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The Top 5 New Year’s Resolutions for Music Artists

Posted on December 27, 2014 by admin

The New Year is a time for reflection, no matter who you are. Resolutions are a great way to set your intentions for the coming year – and set yourself up for success. Whether you’re playing lots of club gigs, or just singing in your basement, here are a few New Year’s Resolutions to consider.The top 5 New Year's Resolutions for Music Artists

1) I Will Put Myself Out There

Big breaks don’t just come on their own. So if you want to start your climb to the top, now is the time to begin making connections. It can be scary to approach new faces, but being a music artist is dependent on networking – talent will only get you so far. There are plenty of ways to spread the word about your music; from the old fashioned knock on doors and schmoozing at shows, to the digital art of social networking. Making connections at an early stage in your career can help you build your reputation, share your music, and book shows.

2) I Will Practice My Art

Talent may be innate, but practice will help sharpen those skills to the point where you will get noticed. Our lives are busy, especially around the beginning of a new year, so you have to carve out a chunk of time each day in order to refine your instrument. Whether that means dedicating an hour in the morning to vocal exercises, or some time each night to songwriting, depends on your craft. The saying “practice makes perfect” is well-known for a reason – because it’s true!

3) I Will Make a Video

Once you have invested plenty of time into practice, why not make a video? Let’s face it. There’s no reason why you couldn’t make a video sometime this upcoming year. There are plenty of video making options, depending on how far you are along in your music career – you can have friends help in a low-budget, high-fun video shoot, or you can hire a professional, record a practice session, or have a friend capture your live show.

4) I Will Write Down My Goals

Goals are a great way to keep yourself working toward music industry success. And because it’s the beginning of the year, now is the perfect time to lay out goals for the next twelve months. Think about steps you want to take – they can be simple things like “talk to other musicians” or big career goals such as “book a spring tour.” Goals are great motivational tools, and when you have a handful to accomplish throughout the year, you’ll always keep moving towards the next level.

5) I Will Take Care of Myself

This may sound simple, but it’s an important one! Keeping yourself healthy and happy is vital to making 2015 your best year ever. Eat well, exercise, get plenty of sleep, and don’t be too hard on yourself.

Have a great 2015!!

Music Artist Spotlight- Jade Evori Master

Posted on November 21, 2014 by admin

What does winning the 2014 Florida Dream Night Talent Search competition mean to you?

Music Artist Spotlight- Jade Evori MasterIt really meant a lot to me.  I had been struggling with my confidence before the competition.  I got really nervous right before the first performance and I had to step outside and take some deep breaths before I went on stage.  It meant that I overcame my fears and that all my hard work and practicing had paid off.  It was an unbelievable experience sharing the stage with so many incredibly talented people from all over Florida and even Canada!

What inspired you to become a musician? 

I loved music before I could even walk or talk.  My parents said I used to bounce to the beat as a baby before I could even stand.  And I would hum to music before I could talk.   As I got older, my love for music just grew and I started to sing all the time.  In elementary school I would get into trouble for humming in class.  I didn’t even know I was doing it most of the time.  Music is just a part of who I am.  I can’t imagine doing anything else.

What surprises have you encountered in pursuing your music career?

I’m sometimes surprised by how competitive and mean some people can be. I don’t think that it’s necessary to be successful in the music industry or in life.   But on the other hand, I’m also surprised with how wonderful and supportive other artists have been, even during competitions.

What has been your biggest challenge to date?

My biggest challenge is trying to find a balance between school, lessons, rehearsals, gigs, and time for my friends and family.  It’s still very difficult, but I love it all and I wouldn’t want to give anything up.

What’s your process for writing lyrics and where do you get the inspiration for your songs?

I write only when I’m inspired.  Sometimes it comes at the craziest times like once I was visiting Rock City and Ruby Falls in TN and a song popped into my head.  I drove my parents crazy trying to find paper quickly before I lost the lyrics and melody.  I ended up texting everything into my mom’s phone when we couldn’t find any paper.  I’m inspired by the people I meet and the places I see and my personal experiences with those people and places.   My songs have mostly been about my family.  They are the most important people in the world to me, so it makes sense that they are my biggest source of inspiration.

Tell us about your most memorable performances. 

Well Dream Night was definitely a big one for me!  I was smiling for days afterwards!  I still can’t help smiling when I think about it.  My other most memorable moment was at the Palm Beach Idols Competition in 2010 at the Maltz Jupiter Theatre when I was just 9 years old.  It was my first time on a big stage by myself.  I not only won but my baby brother was born an hour after I was announced the winner!  My mom had to be rushed to the hospital just as the show ended.  That’s a night my entire family will never forget.

Have you shared the stage with anyone we would know?

I’ve shared the stage with many of the emerging artists on TalentWatch.  I’ve shared the stage with several local artists such as hometown celebrity Vanilla Ice, Lexi Luca (The Voice Season 6), Michaela Paige (The Voice Season 3), Madison O’Conner (Abby’s Ultimate Dance Challenge), and Brian Inerfeld (Hitstreak).  I’ve also shared the stage with TalentWatch competition winners Zack Lane (FREX 2013 Young Talent Search) and Jagged Row (Enid Dream Night Talent Search 2014).

Anything else you want to share? 

I’m grateful to have had the opportunities I’ve had so far and I’m even more grateful to my family and friends that support and love me unconditionally.  I know they sacrifice a lot to help me pursue my dreams and I’m just beginning this journey.  I’m grateful to the people in the music industry and all the talent supporters that continue to believe in me.  I’m excited for the future and know that whatever happens, I’ll be exactly where I’m supposed to be.

Check out Jade Evori Master at http://www.talentwatch.com/artist/profile/jadeevorimaster

Music Artist Spotlight- Jagged Row

Posted on October 28, 2014 by admin

Music Artist Spotlight- Jagged RowWhat does winning the 2014 Enid Dream Night Talent Search competition mean to you?

It really is a “dream!” It’s crazy. We had no intention or thought of winning going into it. We’ve come to learn that there are a lot of competitions out there that claim to be legit out there, but they’re not.

That wasn’t the case with Dream Night. It’s the real deal! Everyone was so upfront and nice, and Wendy Kay was incredible to work with. Winning the 2014 Enid Dream Night Talent Search, to us, was reassurance that we’re on the right path. We’ve been working at this nearly six years and by winning this competition we feel that we are several steps closer to reaching our goals of being the next top rock band and winning Grammy’s and more one day! We can’t wait to begin working with all of the people we met through Dream Night and to work harder than ever to reach these goals.

What inspired you to become a band?

We all fell in love with music at an early age and knew that we wanted a career in music no matter what. Ours is not a typical story of four friends who wanted to start a band. Jaci was originally a solo artist and we became her backup band. We started writing together, realized we had good chemistry, and decided to become a band! (~Matt)

What surprises have you encountered in pursuing your music career?

We were, and still are surprised at how small the music industry really is. When starting out, it seems like this huge world, but the more people you meet, you realize that everybody knows everybody else! It’s all about connections and relationships in this business.

What has been your biggest challenge to date?

The biggest challenge, that I feel we have faced, is finding a bass player. We never realized how little there are out there, that are serious. Bass players are a rare breed! (laughs) We haven’t had a bass player in over a year but we haven’t let it slow us down. I record all of the bass tracks in my home studio and our drummer, Josh, runs them from an iPad behind the drums. It works great! (~Matt)

Tell us about your band.

Jagged Row will be turning 6 years old in January! Matt and I (Jaci), are the two original members and Landon and Josh came on this year. In the six years we’ve been a band, we have gotten to play over 300 shows across the nation from Los Angeles to Boston! We have released two EPs and one full-length album.

As a band, our mission is to show people, especially teens, that rock music can be fun, exciting, and intense without the “sex & drugs” stigma that always comes along with rock and roll music. We put on a high-energy show for all ages. A show without profanity, and without sex and drugs. 🙂

What’s your process for writing lyrics and where do you get the inspiration for your songs?

Every song is different for us. Matt and I write the majority of our songs. He usually comes up with the basis of the music and I write the melody and we collaborate on lyrics. Our process for coming up with lyrics usually goes something like this: We listen to the song over and over again and try and get a feel of the emotions that come from strictly the music. Then, we just start writing what comes to us. For a lot of our songs, we get our inspiration from our own experiences. Sometimes, we create stories and write whole songs about that!

Tell us about your most memorable performances.

We have gotten to play many shows over the years, but our favorites include: playing the famous Whisky a Go Go in Los Angeles (knowing that so many rock legends have performed on that stage and then getting to play on it ourselves is a crazy feeling!), and getting the opportunity to play the Chevy Main Stage at the State Fair of Texas (playing in our home state of Texas on the Main Stage is a great experience- we feel so at home!).

Have you shared the stage with anyone we would know?

We have gotten the opportunity to share the stage with some incredible artists including Hanson, Finger Eleven & Bowling For Soup!

Anything else you want to share?

We are actually in the recording studio the next few weeks recording our 4th CD! We are so excited about this EP because we really feel like these songs show who we are as people AND as a band. The EP should be out sometime after the first of the year.

——————————————————————————

Jagged Row is:

Jaci Butler- Lead Vocals/Keys, Matt Venhaus- Lead Guitar/Backing Vocals, Landon Williams- Rhythm Guitar/Backing Vocals Josh Jackson- Drums

Check out Jagged row at http://www.talentwatch.com/artist/profile/jaggedrow

Music Artist Spotlight- Gianna Isabella

Posted on October 18, 2014 by admin

Music Artist Spotlight- Gianna IsabellaWhat does winning the ‘New York Dream Night Talent Search’ competition mean to you?

It means the world to me. It is so surreal that I had the chance to just perform in front of all of those amazing people, but to win the chance to get recognized means everything in the world to me.

What inspired you to become a musician? 

What inspired me to become a musician was my mother and grandpa. I grew up in a really musically inclined family, so being around all of the music and shows I just saw how much fun my mom was having on stage and one day I just asked her to begin giving me voice lessons and she’s been motivating me since then.

What surprises have you encountered in pursuing your music career?

Some surprises I’ve encountered within the music business is that I actually made it to the top 40 girls on xfactor and also I’ve had the privilege to record in the studio more than most kids my age, so I am very grateful for that.

What has been your biggest challenge to date?

My biggest challenge would have to be trying to have a normal teenage life and going to high school, getting home from the recording studio at 2 am most of the time, and hanging out with friends on a normal Friday night when I have a show or having to do my homework on the road and studying to be able to keep up my grade average.

What’s your process for writing lyrics and where do you get the inspiration for your songs?

At the moment I am just getting into writing songs with the help of my mom. She has been a song writer for Sony publishing for many years and is continuing to encourage me to start writing.

Tell us about your most memorable performances.

My most memorable performances have to be when I was at the Cola Coliseum for xfactor and when my mom sometimes surprisingly brings me on stage to sing with her.

Have you shared the stage with anyone we would know?

No, I have not shared the stage with any musicians you may know. I am just beginning to branch out into the music industry, putting myself out there for the world to see.

Anything else you want to share?

Another thing I would like to mention is just that singing has been my dream for as long as I could remember and even if I don’t make it in the music industry, I will never lose hope of my dream!

Check out Gianna Isabella at http://www.talentwatch.com/artist/profile/chris1931

Music Artist Spotlight- Shania Fillmore

Posted on October 9, 2014 by admin

What does winning the ‘New Brunswick Young Talent Search’ competition mean to you?

Winning the 2014 New Brunswick Young Talent Search competition means that I have lived another wonderful adventure, met wonderful people, and am glad to have such a cool new title!

Music Artist Spotlight- Shania FillmoreWhat inspired you to become a musician? 

I’ve always loved singing and acting. My grandmother and I used to play around the house singing and doing little skits, and I think most of my musical creativity comes from her.

What surprises have you encountered in pursuing your music career?

The greatest surprise is always meeting many other musicians who love doing the same thing! It’s always interesting to hear their stories. It’s surprising how many of us there are, and how similar we may be, though we live far away.

What has been your biggest challenge to date?

My biggest challenge to date is saying goodbye to the musicians that I meet. I have been on two national televisionshows, and the separation from my new friends is ALWAYS the hard part.

What’s your process for writing lyrics and where do you get the inspiration for your songs?

When it comes to writing songs, I choose to write about an event or feelings. I just sing and make up the words as I go and create my songs!

Tell us about your most memorable performances.

My most memorable performance was at the Next Star finale. It was my first time singing for a live audience, and it just so happened to have thousands of spectators and was being filmed live. I performed my very first original “Dreams” and I was just in awe. The audience was incredible.

Have you shared the stage with anyone we would know?

Dan Kanter (Justin Bieber’s guitarist/musical director), was my producer for my song “Dreams”, so he and I performed it together once! Also, Allstar Weekend, Kay and Victoria Duffield performed at the Next Star Finale, which was super cool! They were all very kind!

Anything else you want to share?

My greatest goal is to help others feel like they can achieve any dream imaginable. I believe in everyone’s ability to follow their dreams, and I am here to encourage them to do so!

Check out Shania Fillmore at http://www.talentwatch.com/artist/profile/shaniafillmore

Seven Self-Care Essentials for Musicians

Posted on September 25, 2014 by admin

Being a musician is a lot of hard work – whether you are just trying to make a name for yourself, or have already reached a crowd of fans. Here are a few self-care tips to make it a little easier!

Listen To Your Body 

7 Self-Care Essentials For MusiciansWhile this should be obvious to everyone – not just musicians – it’s something that many people do not do. Often, we ignore signals from our body like headaches, fatigue, and general unpleasantness because we have things to do and places to be. Tune into yourself every once in a while, and do a basic wellness check. You can incorporate this into your daily routine by setting aside time in your schedule to meditate on how your body is feeling. Start with your head and work your way down; this will also give your mind a chance to connect with your body.

Make Time For Rest  

If your body says “I need to sleep,” don’t ignore it! Make time to rest. Many people think they can get by on less than average sleep, especially musicians who sing or play late into the night and then get up to work or go to school. If you can find a way to give yourself a full night’s sleep – do it. And if you can’t, make time for a nap. Ten minutes will do your body good, but anything more than 30 minutes can cause problems. The Mayo Clinic has some advice for healthy nap hygiene here.

Invest In A Throat Spray (If you’re a singer) 

Singers can often be blindsided by sickness or hoarseness, but still feel the need to perform anyway. If you are rigorously practicing or playing shows each night for a prolonged period of time, picking up a bottle of throat spray from Whole Foods or a drug store can be a lifesaver. There are many recipes out there, so purchase one that is closest to your taste. You can find them online, too, if you want to research before buying. And if you are more comfortable with a warm cup of tea, add some honey and lemon to help soothe any throat aches.

Get Some Exercise 

No matter how busy you are, try to steal away some time in your day (or week, if you that’s more manageable) for exercise. Keeping your body strong and healthy can ward off sickness and boost your staying power during performances and practices. Yoga is a calming work out that focuses on both the mind and body thus making it perfect for artistic, creative musicians.

Eat Well 

Eating healthy, whole foods can do just as much good as exercise – and is far tastier. Concentrate on avoiding fast food and highly-processed, sugary food. If you can add more grains, vegetables, and good protein to each meal you will thank yourself in the long run. And as for snacks, prepare your own instead of buying processed, pre-packaged foods. Cut up and Ziploc vegetables, chunks of cheese, nuts, and fruits instead of breaking open a bag of chips.

Create Stress Strategies 

Figure out what causes you stress, and then develop a strategy to either avoid that trigger or to deal with your stress appropriately. In the music world, stress can wreak havoc on your live performance and your ability to wield your instrument, whether it’s a guitar or your voice. When you are busy dwelling on something that stresses you out, you aren’t focused – and it will show. If a person causes you stress, avoid them or talk to them about their behavior.

Value Yourself

Whether you are a rock star in the making, or a lowly apprentice to that rock star, you need to value yourself. Make time for self-care, don’t say negative things about yourself in your own head, and don’t give in to self-deprecation (even if others think it’s funny). Treat yourself like you would a friend. Make it okay to give yourself pep talks, presents, or treats. If you don’t value yourself, it shows.

How To Get Started With Songwriting

Posted on September 4, 2014 by admin

Writing a song is an important step towards becoming a music artist. It’s also pretty hard! Writing isn’t everyone’s strong point but, as with most talents, you can build your skill with practice. Sometimes it takes writing a dozen songs to find one that really speaks to your personality and has the potential to communicate with others.

Hoe to get started with songwritingHere are some steps to take in order to begin your songwriting process.

1. Get In The Right Headspace!

Writing a song is not a technical thing. It’s creative, and you can’t force creativity. Clear your mind before you pick up your pen and paper, voice recorder, or laptop. Cultivate a sense of creative calm by doing whatever you do to relax: yoga, drinking a cup of tea, going for a run, or listening to some music you really love.

2. Choose Your Point of View

Most songs are written from one of two perspectives: that of the writer, or that of a character. Some songs are more complex, but for a beginning writer you can stick to one of the above perspectives. Many, if not most, artists choose to write what they know – things or feelings that are entwined with their daily life. Think confessional pop songs from Taylor Swift, Pink, or Gotye. Artists who write from a character’s perspective vary from the highly artistic, such as Kate Bush, to the classically fun, like Jim Croce. It’s also possible to combine the styles to portray your own interests and feelings thinly veiled through a character, or to write about age old literary motifs and common themes.

3. Choose Some Words That Pop

Words can sometimes gather their own energy, especially when placed in the right sequence and sung with the right tone or inflection. Eminem is a master of such wordplay. Pick a few key phrases that sound good to you, words that catch your interest. Figure out how to use these words in a way that will spark the interest of others.

4. Pick Your Style

Pick the main sound for the song – pop, guitar-based, country etc. It’s a good idea to stick to a sound you really enjoy and listen to often, so that you’ll already be familiar and comfortable with the genre. Don’t pick a style simply because it is popular. You need to love the work you do – or at least like it enough to keep doing it!

5. Play Your Song

If you can play an instrument, try to flesh the song out yourself. If not, consider working with someone who does. Ask friends and family if they might be able to help you out with some piano or guitar in order to get your basic song worked out. It never hurts to have another set of ears to work on your song, either.

6. Make a Demo Version

Record an early version and listen to it as if you were a third party. You can ask yourself, “would I turn the station if this song came on the radio?” Don’t be overly critical – we often hear only the bad when we evaluate our own work. Share with a friend or two for more feedback.

Songwriting is not easy, but it is rewarding. Like any muscle, your songwriting will get stronger the more you use it. After going through these steps you may decide you need to go back to the beginning – or you may realize you have something you really like on your hands.

The Four Most Popular Music Genres

Posted on August 11, 2014 by admin

The four most popular music genresMusic appeals to everyone, from toddlers finding their first sense of rhythm to grandparents who listen to a song and are transported back in time: people connect to music in a very special way. Modern radio (and all corners of the internet) is a far cry from the one style, one station era in which popular music first formed. People enjoy many different genres, and no one style of music can claim to be the best. New artists therefore are free to choose any of the genres in order to make their talent known.

There are many types of popular music today, which is great for an artist who has yet to find his or her voice. With so many genres, you can experiment with a plethora of sounds until you find that sweet spot. Detailed below are just a few (and I mean a small, small portion) of the popular genres that an artist can choose from. But remember, popular music is always changing – and you can change it even more should you decide that it’s time to blaze an entirely new musical path.

Country – Yeehaw! Country music is one of America’s oldest genres (it’s approaching 100 years old!) and still one of the most popular. With roots in western and folk music, this genre has it all: ballads, story songs, cautionary tales, and more. Banjo, mandolin, and acoustic guitar are commonly found on country tracks. Country isn’t all blonde haired southern singers; in fact, the genre is very diverse: Hank Williams Sr., Reba McEntire, Carrie Underwood, Dwight Yoakam – all of these artists sound vastly different while still clinging to the same, old roots.

Rock – “Rock and roll is here to stay” is a famous refrain, and so far it’s been proven true countless times. Teenagers can’t seem to resist rock and roll, and the genre has made plenty of inroads into popular culture. This genre’s roots are in African-American music, pulling equally from blues, jazz, country western, and more. Poodle skirts and Elvis hair gave way to surf songs which in turn made room for flower power which gave way to heavier rock, prog, glam metal, punk, alt, and grunge. The combinations were, and still are, endless. Nowadays a band of guttural screamers is considered just as rock and roll as Chuck Berry. But one common thread remained the same: a heavy backbeat that’ll get your feet tapping.

Pop – You never quite know what you’ll get with pop songs since the genre pulls from so many others: Latin, dance, hip hop, rock and roll just to name a few. Despite the diversity in the genre, you’ll often notice that pop is the upbeat, fun music that accompanies television ads, that is safe to play at a school dance, that makes listeners feel happy. One thing does seem to be common is short length of songs, which are structured in a relatively simple way: verse chorus verse.

Hip Hop – This genre is one of the USA’s newest, yet most lucrative. The music can be traced to the 1970s, and has incorporated spoken word performance poetry along with rock beats. MCs rap, DJs spin or scratch, and often there is softer, R&B influenced singing on choruses of hip hop tracks. Hip hop has grown in popularity since its birth, and has been included in all pop culture outlets, from fashion to literature to film. Hip hop stars often spread their wings to market other distinctive products such as drinks, clothing, or headphones.

Whatever genre you decide to use, remember to be true to your own spirit. There’s no point in making music just to appeal to mass tastes if you’re not happy with the finished product. Choose your style and sound based on your passion. When you play the type of music you love, your voice, your performance, and your fans will thank you for it.

How to Put a Band Together

Posted on July 31, 2014 by admin

How to Put a Band TogetherWhether you are a solo artist who wants a tight group of musicians to fulfill your vision to compliment your vocal skills, or a singer-songwriter who wants to crystalize ideas with collaboration – you need a great band to do it!

Find Players

Advertise your need for band members. You can do this on specialty forums, on your area’s craigslist, or the old fashioned way – by printing out a flyer and sticking it to the bulletin board in your local music shop. Include what you are looking for (i.e. a bassist, drummer, or guitarist) and what kind of skills are required. If you are a beginner, don’t ask for expert level musicians unless you’re pretty sure you can keep up with them. Meet the candidates and gauge whether or not you are compatible (ask what kind of music they enjoy, and what styles they feel comfortable playing). If you are a solo artist looking for a talented backing band, you may need to compensate the band for their time – otherwise, you’ll have to rely on friends to develop the talent and sound you need for free.

Practice, Practice, Practice

After you’ve decided on your band members, get into the garage (or practice space) and start practicing! You can’t be a band if you cannot play songs together. Start by playing cover songs that everybody enjoys to get a feel for your new band’s talents. Then introduce your own material, and ask for input. Collaborating with a band can make your work shine, especially if you let others’ skills and passion come through in the music. This practice period will also allow you to figure out if you truly can work together with your new band members on a musical level.

Pick a Name

This name will follow you everywhere, so make sure it’s a good one! If you’re a solo artist, you can use your real name or decide to work under an alter ego.

Agree on a Look

As much as we hate to admit it, looks matter. That’s not saying that your band has to be all handsome young people. Rather, your band should have a look that agrees with the genre of music you play. You do not want to look like a bunch of goth punks while playing country music (unless you are purposefully creating a playful theme). You don’t have to go all out Beatles and wear matching suits, but each member can at least agree not stray too far from one style. Don’t forget to add photos to your social network so people can put faces together with your band.

Book Gigs

Start small – a birthday party, an end of the year bash, or a block party can all make a great stage for a new band who is just starting out. Ask your friends and family to keep their ears open for potential gigs. You can also try to play at open mic nights, community talent shows, or family reunions. Don’t think you’re going to be rocking out in your local club right from the start. But when the time is right, approach booking personnel and offer your services. If you have footage of your last show (even if it was at a teenager’s birthday party), email it around to people who might be able to set up shows. Guerilla shows in alleyways, under bridges, and in backyards are common in towns with thriving rock and roll scenes. If you are a more classic singing act with a backing band, offer your services for weddings and special occasions.

Spread the Word

Don’t forget how powerful word of mouth can be. Flyers, social media profiles, and your friends can all come in handy when advertising your next show – or the fact that you have music available. Cross-link all your social media profiles so that someone who stumbles on each of the band members on Facebook, Twitter, Instagram, etc., can instantly find your songs or band on sites like TalentWatch, Reverbnation, Bandcamp, or YouTube.  These resources are also important for venue bookers deciding on bands. Encourage your fans to spread the word and share your posts.

 

Performance Video Versus Narrative Video

Posted on July 25, 2014 by admin

Performance Video versus Narrative VideoDo you feel like you are singing into the void, or that not enough people are discovering your songs? Might be time to think about making a music video!

Music fans can always listen to tracks on bandcamp and soundcloud, but music videos work on multiple levels. They are a great way to show off your voice, songwriting, and style- all at one time. After enough views, fans not only can sing along with the song, but they also start to identify with the artist.

Music videos usually fall under two categories: performance or narrative. Both types have the potential to be fun and engaging promotion tools. Let’s take a look at how these videos differ!

Performance Video

You, your instrument, and a camera – that’s all you need to make a performance video. This type of video shows your raw talent. Booking agents, industry personnel, and new fans can see exactly what you have to offer with this type of video.  In fact, when Rick Barker, former manager of Taylor Swift, recorded a video (http://www.youtube.com/watch?v=kOvXtfq0niI) about why he thinks TalentWatch is an important site for music artists, he specifically mentioned the value of performance videos.

Pros – Make it easy for people to instantly ‘get’ who you are and what kind of music you play; easier to film.

Cons – Not as creative as a narrative video; can get boring – especially if you’ve seen many performance videos.

Narrative Video

When you want to show off some extra creativity, a narrative video allows you to do that. It features a story line that is somehow related the song, and usually features the artist (or friends) as actors. Audiences can easily engage with this type of video. 

Pros – fun, engaging, and creative! A perfect way to speak to an audience about more than just your raw talent.

Cons – can be time-consuming, complicated, and costly to make; can “miss the mark” completely if it is too concept-driven or complex.

Both kinds of videos are acceptable for any beginning artist – whether you want the ease of making a performance video or the creative stimulation of creating the narrative type. The important thing is to create a video, so you can communicate your talent all over the world. And over time, you’ll probably get a chance to try out each type of video!